The origin of our dreams

It all began in 1947. A great visionary late Shri Karupakala Lakshmaiah Shetty founded “Sri Vijayalakshmi Agarbathi Works”. Being a humble common man with innovative ideas, he started the firm at a very young age, aimed to become the best incense sticks manufacturing company in India.

“Liberty and Vijaya” are the most promising trademarks that were named by the late Sri Lakshmaiah Shetty.

Best Agarbatti Brand in India

Sri Vijayalakshmi Agarbathi Works

Established in 1947, is the manufacturer and exporter of incense sticks, dhoops, and perfumed cones with an in-house blended perfume library of over 450 fragrances.

In order to create excellent fragrances in the perfumery industry, we create our own blends. Every product that is developed in the company reflects a sense of 100% purity and goodness that is the underlying essence of any Pooja and prayer rituals.

Liberty and Vijaya brands are subsidiaries of the parent company SVAW group of companies

Divine Fragrance, Pure Bliss

Liberty Agarbatti offers 100% pure, handcrafted incense for spiritual rituals

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Exporting to 55+ countries around the globe

Our Vision

Sustain Liberty Agarbathi's position as one of India's most valuable corporations through producing world-class FMCG products.

Our Mission

Our goal is to produce quality goods, build strong relationships with vendors and employees, ensure high customer satisfaction, and drive innovation in products, marketing, and service.

Core Values

Aimed at developing customer-focused products with the highest quality.